Celebrating Nintendo’s legendary POKÉMON — also known as “pocket monsters” in Japan, where they originated as a video game in 1996 — the New Era collection is a fun tribute to Pikachu, the famous yellow creature with bright red cheeks and very powerful electrical abilities.
The adorable Pikachu provides inspiration via its yellow color and lightning-tail silhouette, recognizable to fans in the New Era 59FIFTY, 9 FIFTY and 9 FORTY styles as well as the cotton short- and long-sleeve T-shirt releases. Additionally, the iconic Poké Ball — used to catch and store Pokémon — makes an appearance in four of the T-shirt graphics.

The New Era POKÉMON collection is a collectible must-have. As the famous saying goes, Gotta Catch ‘Em All…!

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