NEW ERA Latest FLAME Collection
Heats Things Up This Summer with New Headwear and Apparel
Reigniting the Madness for Retro Flames Print
New Era–American headwear brand leading fashion and lifestyle since 1920–heats up the summer months this July with the latest FLAME collection of headwear and apparel for adults. Reintroducing retro flames to fashion items to create another frenzy in American streetwear culture. “Lit up” your summer styles with hot outfits most suiting to your personality this season!
The sleek flame print produced a frenzy among American automobile enthusiasts in the 90s, a moment in time where these hot-as-fire, trendsetting graphics took over every motorbike. New Era introduces FLAME collection in the hottest month of the year, bringing the heat up by reintroducing the famed motif of 90s America to everyday styling, a total of 6 new headwear styles are created with 4 silhouettes, including 59FIFTY, 9FIFTY, 9FORTY and BUCKET 01, available in black and khaki colorways. A strong visual impact is presented on the black silhouettes with bright yellow flames, whereas the khaki counterparts carry an air of subtle elegance with flames in the same neutral shades. As for the design, 59FIFTY, 9FIFTY and 9FORTY feature raging flames in textured embroidery on the cap tongue, while BUCKET 01 is surrounded in a rim of blaring fire. Equally stylish, posing a challenge for you to choose between the two distinctive options.
On top of that, the FLAME collection also offers three apparel items for your selection, including SHORT SLEEVES TEE in black and khaki, and a khaki CROP TEE specially designed for ladies. All three styles are emblazoned with the flaming print alongside the baseball team logo. In the back sits the line “NEW YORK” with flames merged into the typography, making it effortlessly stylish. Sweet yet chic, the CROP TEE for women celebrates the female form by bringing attention to the waistline.