Pokemon 59FIFTYs and 9FIFTY
Pokemon Stretch Snaps



New Era — the international lifestyle brand with an authentic sports heritage that dates back to 1920 — presents its Summer 2020 release: the official twelve-piece headwear and eight-piece apparel POKÉMON collection.

Celebrating Nintendo’s legendary POKÉMON — also known as “pocket monsters” in Japan, where they originated as a video game in 1996 — the New Era collection is a fun tribute to Pikachu, the famous yellow creature with bright red cheeks and very powerful electrical abilities.

The adorable Pikachu provides inspiration via its yellow color and lightning-tail silhouette, recognizable to fans in the New Era 59FIFTY, 9 FIFTY and 9 FORTY styles as well as the cotton short- and long-sleeve T-shirt releases. Additionally, the iconic Poké Ball — used to catch and store Pokémon — makes an appearance in four of the T-shirt graphics.

The New Era POKÉMON collection is a collectible must-have. As the famous saying goes, Gotta Catch ‘Em All…!


  • Customer must be logged-in to his/her NewEraCap.ph account to place an order. To sign-up for an account, go here
  • Online pre-order for POKÉMON starts on June 18, 12AM until June 21 11:59PM or until stocks last
  • New Era Exclusives are in LIMITED QUANTITIES.
  • Reservations are strictly prohibited.
  • New Era Exclusives released at NewEraCap.ph are open to all VIP and regular customers
  • Customer is only allowed to purchase one (1) pc per design, per NewEraCap.ph account . Order must be paid in FULL amount.
  • Customer only has 15 minutes to hold the item in the cart and complete the payment transaction; once the 15-minute limit has passed, the item will automatically be released from the cart.
  • Prepaid payments are the only allowable payment methods. This is NON-COD. You can select various prepaid payment options before checking out online. Those who chose Dragonpay payments must settle their payments within the order date; failure to do so automatically cancels the order.
  • Gift Certificates and VIP credits are not accepted as payments for New Era Exclusives.
  • Delivery starts end of June.
  • Return & Exchange policies are still suspended due to COVID-19. Make sure you are able to order the right size for your fitted cap and apparel. To know your correct size, go here


  • Go to https://neweracap.ph/ to access the online store
  • Click / Tap “Login” on the upper right corner of the website. Then enter your username and password.
  • Then go to collaboration Page - POKÉMON Collection
  • Then Enter Size & Quantity by clicking/tapping the drag down button provided.
  • A pop-up box will appear afterwards, click “Go To Cart”.
  • Then “Proceed to checkout” to enter the final details (Name, Address, Email, Contact Number, Payment Options) required for courier and shipment.



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