New Era Philippines continues to bring culture to the forefront with headwear and apparel that speak directly to the Filipino spirit. Known for crafting globally recognized caps with deep local stories, New Era Philippines drops two collections that pay homage to the country’s distinct landscapes and heritage: the Island Exclusive “Postcards” Collection and the Manila Trucker Caps.
Island Exclusive “Postcards” Collection
The Island Exclusive “Postcards” Collection is a tribute to three of the Philippines’ most iconic island destinations: Boracay, Cebu, and Siargao. Each island gets its own lineup of headwear and tees, built with postcard-style graphics that capture the vibe of each place.
Siargao
Siargao is the surf capital of the Philippines, drawing visitors with its laid-back lifestyle, island landscapes, and waves that attract riders from across the globe.
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9FORTY A-Frame Trucker Cap: Chrome crown with a Navy visor and mesh, postcard-style satin print and embroidery that call back to the island’s surfing soul.
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COOLERA Tee: Script embroidery in Misty Blue on the chest, with Siargao-inspired fill and puff print details at the back.
Boracay
Famous for its powdery white sand and electric nightlife, Boracay is one of the country’s most recognized beach destinations. The Boracay pieces balance that mix of tropical calm and vibrant energy.
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9FORTY A-Frame Trucker Cap: Chrome crown with a Dark Green visor and mesh, accented with postcard-inspired satin print and embroidery.
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COOLERA Tee: Black base with New Era script embroidery in Pineapple Gold on the chest, filled with Boracay-inspired island graphics. Puff print details at the back add a bold finish.
- Adventure Bucket Hat: Black base with mesh side window for ventilation, embroidered postcard-style artwork, and a lemon-yellow New Era Flag logo. Comes with a removable string for functional outdoor use.
Cebu
Cebu is the “Queen City of the South,” known for its history, culture, and coastal adventures. The Cebu lineup reflects its mix of heritage and modern life.
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9FORTY A-Frame Trucker Cap: Chrome crown paired with Black visor and mesh, postcard-style satin print and embroidery on the front panel.
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COOLERA Tee: Script embroidery on the chest in Pro Twinkle Blue, with Cebu-inspired fill inside the lettering. Puff print artwork at the back highlights Cebu’s energy and culture.
Manila Exclusive Trucker Caps
The capital city gets its own spotlight through two Manila-exclusive 9FORTY A-Frame Trucker Caps. Both designs reflect the heritage and grit of Manila, where Spanish colonial influence, street culture, and modern urban living intersect.
- The Kalesa Trucker features a front rubber patch graphic of a kalesa, the traditional horse-drawn carriage that once ruled Manila’s streets. The design is paired with bold Manila text and built on an all-black setup: black crown, black mesh, and black visor. It’s clean, direct, and full of character.
- The Rizal Monument Trucker highlights the famous Rizal Monument in Luneta Park, a national symbol of Philippine independence and pride. The walnut-colored crown, visor, and mesh offer a heritage feel that matches the historical theme of the rubber patch graphic and accompanying Manila text.
Both Manila caps use rubber patch techniques for a dimensional, durable finish that stands out on the street or in your collection.
Explore more headwear, apparel, and exclusive collabs by visiting neweracap.ph and our physical stores. Whether you’re into classic styles or looking for something with a local story, you’ll find caps and fits built to match your vibe.
Rep Your Island. Rep Your City. Only at New Era Philippines.
These exclusive drops are more than souvenirs. They’re statements. Celebrate where you’re from or where you want to be with styles crafted for the islands and the capital. Only available in the Philippines.