NEW ERA STREET CLASS Preppy Meets Street Culture Classic Campus Wear Reimagined for Gen Z’s Fashion Honor Roll

NEW ERA, American headwear brand leading fashion and lifestyle since 1920, unveils the STREET CLASS collection this season. The collection is a bold fusion of Ivy League aesthetics and contemporary streetwear. Blurring the lines between tradition and urban edge, the collection reinterprets collegiate elegance with streetwise energy, crafting a new image of the Gen Z “fashion valedictorian” with rich textures and personality.

A standout feature of the STREET CLASS collection is the laurel wreath embroidery—a symbol of victory—encircling the brand’s iconic lettering, elevating each piece to the level of a modern-day crest. The color palette draws from nautical inspirations, with navy stripes, ocean blue, dolphin grey, and vintage burgundy creating a rich academic atmosphere. Select caps also feature the Roman numerals “MCMXX,” subtly nodding to NEW ERA’s founding year, 1920, and weaving a century of heritage into today’s streetwear details.

The collection includes eight headwear silhouette designed to suit a variety of occasions and looks, spanning 9FIFTY, 9FORTY A-FRAME, 9FORTY UNST (Unstructured), Newsboy Cap, and BERET. The classic 9FIFTY comes in black and ocean blue, embroidered with the NE (stands for New Era) monogram framed by a refined laurel wreath, with matching embroidery on the brim. The 9FORTY A-FRAME offers a playful twist, available in burgundy and ocean blue with paint-splatter prints, featuring the NEW ERA logo and laurel wreath on the front, plus “MCMXX” stitched on the brim. The details add so much texture to the look. For fans of vintage and artistic flair, options include the 9FORTY UNST in navy or grey pinstripes, a distinctive navy-striped NEWSBOY CAP, and a charcoal BERET crafted from a wool blend, prompting you to channel your artistic charm.

The apparel line is equally compelling, with nine standout pieces to build a complete Fall/Winter wardrobe. From energetic rugby shirts to versatile workwear jackets and pants, relaxed-fit tees, hoodies, cardigans, and cropped half-zip sweatshirts designed for women. Each item integrates the NE / MCMXX laurel embroidery with finesse. No matter the piece, the collection radiates a unique blend of preppy style and street-ready confidence.

Rounding out the collection are two compact campus-inspired bags in black and white, featuring the NE logo on the front, detachable shoulder straps, and climbing-style clips, bringing collegiate cool into every corner of daily life.