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ASICS’ latest collaboration comes in the form of a limited-edition two-piece drop with famed New York brand, New Era. Featuring reimagined editions of the ASICS GEL-DS TRAINER™ OG shoe and the New Era 9FIFTY Retro Crown, the capsule takes inspiration from the architecture and intersecting streets of modern cities, and is anchored by a discreet shade of concrete gray bolstered by details highlighting the collision between modern and retro aesthetics.
For this collaboration, the re-released OG version of the GEL-DS TRAINER™ shoe was chosen for its decades-long staying power. The upper contrasts suede paneling over a nylon base for an authentic vintage look, all of which is rendered in different shades of grey to echo the palette of the city. Hits of red and navy blue can be found on the sole, insole, shoelaces, lace holes and aglets, representing Japan and the United States – the home countries of the two brands. The tongues have been printed with the addresses of the two brands’ headquarters: Kobe, Japan for ASICS, and New York for New Era. Meanwhile, 3M reflective material has been used on the tongue patch and ASICS stripes, while the New Era logo can be found on the matte metallic dubrae. The sneakers come in a special, co-branded shoebox and will be available in Asia in limited quantities, totaling 800 pairs only.
Rounding out the collaboration is the classic New Era 9FIFTY Retro Crown in grey. Like the lace holes on the GEL-DS TRAINER OG shoe, the air holes on the cap are divided into navy blue and red to represent both brands. In addition, the logos of the two brands have been printed in 3M reflective material on the front edge of the visor, flanked by the addresses of their headquarters in red and blue to emphasize the joint identity of this special collaboration. A sticker of authenticity is attached to the undervisor, while a label denotes the cap’s individual number as one of only 700 worldwide. The cap is sold in a limited-edition, co-branded storage bag consistent with the theme of the collaboration.